{"id":140672,"date":"2026-08-11T10:29:36","date_gmt":"2026-08-11T10:29:36","guid":{"rendered":"https:\/\/explore.anchanto.com\/lp\/the-state-of-omnichannel-commerce-2026\/"},"modified":"2026-08-18T04:47:28","modified_gmt":"2026-08-18T04:47:28","slug":"the-state-of-omnichannel-commerce-2026","status":"publish","type":"landing_page","link":"https:\/\/explore.anchanto.com\/id-id\/lp\/the-state-of-omnichannel-commerce-2026\/","title":{"rendered":"The State of Omnichannel Commerce 2026"},"content":{"rendered":"","protected":false},"featured_media":0,"menu_order":0,"template":"template-omnichannel-report-lp.php","class_list":["post-140672","landing_page","type-landing_page","status-publish","hentry"],"acf":{"omni_use_custom_header":true,"omni_use_custom_footer":true,"omni_header_logo":{"ID":139846,"id":139846,"title":"anchanto-en-logo-white","filename":"anchanto-en-logo-white.svg","filesize":3699,"url":"https:\/\/explore.anchanto.com\/wp-content\/uploads\/2026\/08\/anchanto-en-logo-white.svg","link":"https:\/\/explore.anchanto.com\/id-id\/lp\/the-state-of-omnichannel-commerce-2026\/anchanto-en-logo-white\/","alt":"","author":"26","description":"","caption":"","name":"anchanto-en-logo-white","status":"inherit","uploaded_to":140672,"date":"2026-08-10 11:46:31","modified":"2026-08-10 11:46:31","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/explore.anchanto.com\/wp-includes\/images\/media\/default.png","width":0,"height":0,"sizes":{"thumbnail":"https:\/\/explore.anchanto.com\/wp-content\/uploads\/2026\/08\/anchanto-en-logo-white.svg","thumbnail-width":1,"thumbnail-height":1,"medium":"https:\/\/explore.anchanto.com\/wp-content\/uploads\/2026\/08\/anchanto-en-logo-white.svg","medium-width":1,"medium-height":1,"medium_large":"https:\/\/explore.anchanto.com\/wp-content\/uploads\/2026\/08\/anchanto-en-logo-white.svg","medium_large-width":1,"medium_large-height":1,"large":"https:\/\/explore.anchanto.com\/wp-content\/uploads\/2026\/08\/anchanto-en-logo-white.svg","large-width":1,"large-height":1,"1536x1536":"https:\/\/explore.anchanto.com\/wp-content\/uploads\/2026\/08\/anchanto-en-logo-white.svg","1536x1536-width":1,"1536x1536-height":1,"2048x2048":"https:\/\/explore.anchanto.com\/wp-content\/uploads\/2026\/08\/anchanto-en-logo-white.svg","2048x2048-width":1,"2048x2048-height":1,"gform-image-choice-sm":"https:\/\/explore.anchanto.com\/wp-content\/uploads\/2026\/08\/anchanto-en-logo-white.svg","gform-image-choice-sm-width":1,"gform-image-choice-sm-height":1,"gform-image-choice-md":"https:\/\/explore.anchanto.com\/wp-content\/uploads\/2026\/08\/anchanto-en-logo-white.svg","gform-image-choice-md-width":1,"gform-image-choice-md-height":1,"gform-image-choice-lg":"https:\/\/explore.anchanto.com\/wp-content\/uploads\/2026\/08\/anchanto-en-logo-white.svg","gform-image-choice-lg-width":1,"gform-image-choice-lg-height":1}},"omni_header_cta_text":"Unduh Laporan","omni_footer_copyright":"\u00a9 Anchanto Pte. 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Hak Cipta Dilindungi Undang-Undang.","omni_hero_eyebrow":"Riset Anchanto x Demand Metric","omni_hero_heading_before":"The State of ","omni_hero_heading_accent":"Omnichannel","omni_hero_heading_after":" Commerce 2026","omni_hero_subtext":"Sebagian besar brand dan retailer kini telah berkembang di berbagai channel, marketplace, dan jaringan fulfillment. <br \/>\r\n<br \/>\r\nNamun, rasa percaya diri berjalan lebih cepat daripada kematangan operasional: 86% merasa puas dengan performa omnichannel mereka, tetapi hanya 6% yang benar-benar bisa melihat apa yang sebenarnya terjadi di dalamnya. <br \/>\r\n<br \/>\r\nBerdasarkan insight dari 408 pengambil keputusan bisnis, laporan ini mengungkap Omnichannel Execution Gap dan apa yang harus dihubungkan organisasi selanjutnya untuk berkembang secara efisien, meningkatkan visibilitas, dan memaksimalkan nilai AI.","omni_hero_pills":[{"highlight":"408","label":"Pemimpin 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sesungguhnya.","omni_highlight_cards":[{"title":"Rasa Percaya Diri Melampaui Kematangan Operasional","text":"86% merasa puas dengan performa omnichannel mereka, tetapi hanya 12% yang menyebut operasional mereka telah optimal. Kemajuan memang nyata, tetapi banyak organisasi keliru mengira ekspansi sebagai kematangan."},{"title":"Visibilitas End-to-End Masih Jarang Dimiliki","text":"Hanya 6% yang memiliki visibilitas end-to-end atas seluruh operasional bisnis mereka. Sebagian besar tim masih belum memiliki satu pandangan terpadu atas channel, inventory, fulfillment, dan pengiriman."},{"title":"Kerja Manual Menjadi Perekat Operasional","text":"55% melaporkan upaya manual yang tinggi atau sangat tinggi dalam mengelola pesanan, inventory, dan fulfillment. Seiring meningkatnya kompleksitas channel dan fulfillment, cara-cara manual ini semakin sulit dipertahankan."},{"title":"Ambisi AI Melampaui Kesiapan Operasional","text":"AI dan data memimpin agenda transformasi dengan 53%, namun nilainya bergantung pada sistem yang terhubung, data yang konsisten, dan alur kerja yang terintegrasi. AI tidak dapat menutupi fondasi operasional yang terfragmentasi."}],"omni_bridge_quote":"Laporan ini menunjukkan di mana kesenjangan eksekusi paling lebar, bagaimana kompetitor Anda meresponsnya, dan kapabilitas apa yang mereka prioritaskan selanjutnya.","omni_closing_heading":"Cara Memanfaatkan Laporan Ini","omni_use_items":[{"title":"Bandingkan operasional Anda sendiri","text":"Lihat bagaimana jumlah channel, jejak fulfillment, dan visibilitas Anda dibandingkan dengan para pemimpin bisnis senior."},{"title":"Bangun alasan kuat untuk investasi","text":"Gunakan data nyata tentang arah pergerakan anggaran untuk memperkuat argumen internal Anda."},{"title":"Ketahui arah pasar lebih awal","text":"Lihat kapabilitas apa yang menjadi prioritas para kompetitor Anda dalam 12\u201324 bulan ke depan."},{"title":"Dasarkan diskusi kepemimpinan pada data","text":"Gantikan perdebatan roadmap berbasis opini dengan apa yang benar-benar dilaporkan oleh para operator senior."}],"omni_icp_pills":[{"label":"Brand"},{"label":"Retailer"},{"label":"Distributor"},{"label":"3PL"}],"omni_form_heading":"Dapatkan laporan lengkapnya","gravity_form":"127","omni_form_note":"Laporan akan langsung dikirim ke email Anda.","omni_form_success_heading":"Terima kasih!","omni_report_pdf":""},"_links":{"self":[{"href":"https:\/\/explore.anchanto.com\/id-id\/wp-json\/wp\/v2\/landing_page\/140672","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/explore.anchanto.com\/id-id\/wp-json\/wp\/v2\/landing_page"}],"about":[{"href":"https:\/\/explore.anchanto.com\/id-id\/wp-json\/wp\/v2\/types\/landing_page"}],"wp:attachment":[{"href":"https:\/\/explore.anchanto.com\/id-id\/wp-json\/wp\/v2\/media?parent=140672"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}